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Give Your Hair the Care It Deserves

South Beach Style Hair Care is a philosophy, a lifestyle and a movement.


Shop for Biomineral Hair Care Products

South Beach Style Hair Care offers nourishing hair care products for both men and women. Maintain healthy and beautiful tresses using our shampoos, conditioners, styling and finishing aids.

Made from Natural Ingredients

Our organically infused products are sourced from the land and sea. We are sulfate-free, PABA-free, paraben-free, and we are sodium chloride-free, making them gentle on your hair and scalp. They are free from harmful chemicals, making them gentle on your hair and scalp. We use less than 20% water in our products, which means you get more natural ingredients.

By combining the best of the earth and sea, we provide optimum cleansing, conditioning, and styling solutions for all hair types. Whether you have fine, curly, heat-treated, or color-treated hair, you’re sure to find something perfect for you. All South Beach Style products are anti-humectant eliminating frizz caused by humidity.

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Environmentally Friendly Hair Care

Our hair care and hair styling products are not only good for your hair but also for the environment. By using natural ingredients, we reduce our carbon footprint and make a positive impact on the planet without compromising on quality.

Blonde Hair

The Glory Days of Hair Styling are Back

Experience the revival of the golden era of hair styling, where product lines were owned by cutting-edge, forward-thinking stylists, and independent salons dominated the scene. Our professional-grade solutions are designed to elevate your hair care routine, support healthy growth, add volume, and enhance shine.

Curly Hair Woman

Hair Care Products for Homes & Salons

Our products are perfect for both home and salon use. Achieve fantastic results from the comfort of your own home, or request our products at your trusted salon.

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The Science of Biomineral Hair Care

Longer Lasting Results Through Natural Ingredients

Organic materials penetrate the hair more quickly than synthetic ingredients. That’s why we use plant and sea material extracts in all our formulations.

About the Founder

South Beach Style founder and CEO Doug Logue has over 50 years of experience as a stylist, salon owner, and master educator. With his expertise, he created a line of hair care products for home and salon use.

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Effective Solutions for Different Hair

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Fine Hair

Amp up fine hair with our Sea Strength line and Sea Spray Texture Volume Enhancer.

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Curly Hair

Give curls some love with our Sea Spa line and Coral Control Curl Enhancer/Smoothing Elixir.

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Damaged Hair

Restore damaged hair with weekly use of our Reef Repair Deep Treatment.

Hair Care Tips

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Change Every Third Purchase

Your hair can get used to products, making them less effective over time. To avoid this, try a different shampoo or conditioner every third purchase.

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Be Gentle

Hair is fragile, so be gentle with it when cleansing and drying. After cleansing and conditioning, blot your hair dry with a towel, and don’t tousle, tug, or rub your hair.

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Lean Forward

When rinsing out shampoo or conditioner, lean forward. Hair is driest on the ends. By rinsing with your head tilted forward, you get more product delivered to those thirsty ends.

Browse our selection of hair care products.

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